So, you want to improve your Customer Experience.
A few quick questions for you:
- What’s it like to be your customer, across all the different channels and touch points and throughout the customer lifecycle?
- Is your customer experience delivering on your brand promise?
- Do you know which are the critical moments of truth for your customers?
- Are you delivering a good experience in these key moment and is the work you’re doing improving this experience?
Anybody, involved in a business providing products or service to clients, who wants to establish the type of "journey" experienced by their clients across the various touchpoints.
A very practical workshop type course where you "learn by doing" - you will map out in detail your customer's "journey" across the various "touchpoints" with your business. You will then be in a position to optimise and enhance that client experience based on a full understanding of the many ways your client can connect with you.