Customer Journey Mapping

Learn Customer Journey Mapping for exceptional customer experiences

Customer journey mapping is a strategic process that helps your business visualise and understand the end-to-end experience of your customers, identifying key touch points, pain points, and opportunities to enhance satisfaction and loyalty.

Customer Journey Mapping Courses

Customer Journey Mapping is the process of creating a graphical representation of the steps and stages a customer goes through to experience a product or service Visually charting customer stages of anticipate, enter, engage, exit, and reflect.

This is a very practical workshop type course where you “learn by doing” – you will map out in detail your customer’s “journey” across the various “touch points” with your business. You will then be in a position to optimise and enhance that client experience based on a full understanding of the many ways your client can connect with you.

This course is suitable for anybody, involved in a business providing products or service to clients, who wants to establish the type of “journey” experienced by their clients across the various touch points.

Learn Customer Journey Mapping

Our Customer Journey Mapping course offers insights for both individuals and organisations striving to improve customer experience in your business.

For individuals, the course provides the tools and techniques needed to effectively map out the customer journey, enabling you to pinpoint critical touch points and uncover pain points that may hinder satisfaction.

This skill enhances your ability to design more customer-centric processes and strategies, positioning you as key contributors to your organisation’s success.Companies, adopting customer journey mapping leads to a deeper understanding of customer behaviours, preferences, and needs, resulting in more targeted and effective marketing, improved customer retention, and increased loyalty.

Our Customer Journey Mapping Courses shows participants how to drive meaningful improvements in customer experience, leading to greater competitive advantage and sustainable business growth.

The objectives of this course are:

To understand how customers experience each stage
To explore how brand values can be brought to life in each stage
To see how different customers go through each stage
To understand what objectives and tasks customers have in each stage
To scout for innovation opportunities in each stage
To increase design effect in each stage
To focus the dialogue with the customer in each stage

Improve your Customer Experience with Customer Journey Mapping.

Course FAQs

Who is this course for?

What type of course is this?

This is a very practical workshop type course where you “learn by doing” – you will map out in detail your customer’s “journey” across the various “touch points” with your business.

You will then be in a position to optimise and enhance that client experience based on a full understanding of the many ways your client can connect with you.

Organisational Benefits

Improve performance and reduce costs by effectively solving problems
Create a competitive edge by deploying the proven business improvement approach of Lean Six Sigma
Add value for customers, suppliers and employees by eliminating waste, delays and errors

Individual Benefits

Learn cutting-edge problem solving skills which you can immediately apply to solve complex problems efficiently and effectively
Advance your continuing professional development with this highly sought-after skillset

What our clients say

We have helped thousands of individuals achieve excellence in their workplace through professional training.

The course, content and trainer were all top quality. However, I wonder if anything will be done to remedy the issues raised regarding PMDS and the availability of training.

The course was really informative and the tutor was very good

Excellent course. Very interactive. Very well explained and retained your focus

Shaun was a great instructor. A very hands-on intro to power automate and powerapps. Feel like I have some tools now to go explore the programs myself.

Really enjoyable and great balance between information and interactive engagement

This course totally exceeded all my expectations. Joe is an expert on all aspects of AI and is fully up-to-date on all aspects of the subject. At the end of each session I always had a list of areas I wanted to go and experiment with in more detail, and I hope I will introduce some of the ideas and be more productive in my work.

Request a call back

Request a call with our training consultants, and they’ll help you with your planning.

Do you need some assistance?

Speak directly to one of our team

If you would like to find out more information about our courses, you need assistance, or you would like to book a course, then book a call back with one of our team members.

They will be able to guide and help assess your requirements for the course.

Alternatively you can email or call using the details below.

info@trigraph.ie

+353 (0) 1 639 0050